• Multi Award Winning

    Award winning customer service

  • Free Setup

    Free setup and 25 point QC Check on all guitars

  • Tree Planting

    Over 10,000 trees planted locally on Dartmoor

  • Family Run

    Support a family run independent business

  • Chat facility

    Talk to a real person

  • 5 Star Service

    With over 150+ 5 star reviews on Google

  • Carbon Neutral Shipping

    Carbon neutral shipping on all orders

30% off all BSG Guitars until Monday 13th July! Automatically applied at checkout

FREE SHIPPING JULY!!! Free shipping on all orders until the 31st July. Automatically Applied

The best oil on the market! Check out LORE today.
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Zona Demo Video

Check out the Toanl range of these awesome guitars.

LORE®

LORE®

LORE® was created by Ryan Havinga, luthier and founder of the multi-award-winning WM Guitars workshop on Dartmoor, Devon. After 8 years of development and testing on thousands of guitars in a professional workshop environment, Ryan formulated a range of instrument care products that he was genuinely proud to use — and sell.

Every bottle is handmade in small batches on Dartmoor, using responsibly sourced organic materials.

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  • Setup & QC

    We setup every guitar to your needs before shipment!

  • Live Chat

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